Everyone knows that exposure to the sun can be harmful. Unfortunately many people still love to bake out in the sunshine and consider a tan to be a symbol of ones health. Lisa Moore is working to protect people out in the sunshine through her innovative, sun conscious swimwear that is made in the USA. Read how they describe their story on the Cover Swim website.
Lisa Moore made her mark in the swimwear industry when she founded cover clothing in 2008. She was the first to recognize the need for stylish sun protective t-shirts and cover-ups for women to wear in and around the water. As a young mother, she spent countless hours in the sun and water protecting her children’s skin, but found limited choices to protect her own.
Just two years after cover was launched, Lisa’s 22-year-old sister was diagnosed with melanoma. Thankfully the tiny black dot was caught and removed early. Since that time, cover has focused on promoting health, as well as fashion and beauty.
In 2013, Lisa launched cover swim, moving the brand more specifically into swimwear by creating the first long-sleeved maillots. The cover collection now includes a full range of chic, innovative pieces that provide physical sun protection in the most flattering silhouettes. Cover bikinis and bra tops are meant for layering underneath sleeved suits and swim Ts. Swim leggings are meant for active cover girls that love to go straight from the pool or ocean to biking, paddle boarding, surfing, boating and running. They are also perfect to layer under ski pants and wear as loungewear anywhere.
Cover is committed to supporting fashion manufacturing in the United States. Lisa’s design studio and corporate offices are located in Dallas, Texas. All Cover garments are cut and sewn in Los Angeles, California.
They have received plenty of press for their products and you can see a sample of the publications they have been in HERE. I’m sure that you are familiar with many of the publications such as Glamour, Vogue, Essence and O. And those are just a start.
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